Boldly alternative for founder-led teams
KeyPlayers vs Boldly: a full-time assistant for less than Boldly’s 40-hour plan
Founders comparing Boldly and KeyPlayers are usually weighing one thing:
Do I need 10 hours a week from a U.S.-based EA, or a full-time assistant who owns the day-to-day?
$0 until they start · Trained before day one · Guaranteed for life
At a glance · Updated September 2026
Boldly places experienced U.S.- or Europe-based EAs on hourly plans, starting at $2,678 a month for 40 hours. KeyPlayers places a dedicated remote assistant full-time for $2,397 a month, so choose Boldly for a U.S.-based EA a few hours a week, and KeyPlayers for a full-time assistant at a lower price.
| Boldly | KeyPlayers | |
|---|---|---|
| Price | $2,678/mo for 40 hrs | $2,397/mo full-time, $1,497/mo for 20 hrs/week |
| Hours | 40 to 100 hrs/mo, up to 160 on request | Full-time (about 173 hrs/mo) or 20 hrs/week |
| Based in | U.S. or Europe | Philippines, Latin America and beyond |
| Guarantee | Lifetime guarantee | Lifetime replacement guarantee |
Trusted by 200+ growing companies
Boldly pairs executives with remote executive assistants who are U.S.- or Europe-based Boldly employees with 10 to 15 years of experience. Plans are sold by the hour: 40 hours a month is $2,678 and 100 hours is $6,694, which works out to about $67 an hour.
KeyPlayers places a dedicated assistant for $2,397 a month full-time, or $1,497 a month for 20 hours a week. Fewer than 1% of applicants are hired, every KeyPlayer is AI-trained before day one, you pay $0 until they start, and every placement carries a lifetime replacement guarantee.
Boldly
Fractional hourly plans with experienced U.S.- or Europe-based EAs employed by Boldly.
KeyPlayers
A dedicated full-time or 20-hour assistant for a flat monthly fee: remote, screened and AI-trained.
More than a hire
A workforce partner behind every hire.
Trained before day one
Screened, tested, and AI-trained before they ever start, so they are productive immediately.
A system around the person
Every KeyPlayer is backed by the recruiting, training, SOPs and support we have built across 200+ companies.
Supported and guaranteed for life
A dedicated client success team and a lifetime replacement guarantee stand behind every placement.
Side by side
Feature by feature.
Feature
Boldly
KeyPlayers
Monthly price
Effective hourly rate
Hours included
Where your assistant is based
Selection
Meet before you commit
AI training
Guarantee
Monthly price
Boldly
KeyPlayers
Effective hourly rate
Boldly
KeyPlayers
Hours included
Boldly
KeyPlayers
Where your assistant is based
Boldly
KeyPlayers
Selection
Boldly
KeyPlayers
Meet before you commit
Boldly
KeyPlayers
AI training
Boldly
KeyPlayers
Guarantee
Boldly
KeyPlayers
Boldly details are from Boldly’s own website, checked September 2026: pricing, homepage, comparison page. Their offering may have changed since.
Where we go further
The difference that compounds.
Full-time for less than 40 Boldly hours
Boldly’s smallest plan is 40 hours a month for $2,678. A full-time KeyPlayer works about four times those hours for $2,397 a month, so the work that’s been waiting on you actually gets done.
One person who owns the day-to-day
Fractional hours suit a handful of recurring tasks. A full-time KeyPlayer can run inbox, calendar, follow-up, reporting and operations end to end, the way an in-house hire would.
Trained on AI before they start
Every KeyPlayer learns the AI tools that speed up admin work before day one, so they arrive working faster and you don’t pay for them to learn on the job.
The KeyPlayers difference
What you actually get with a KeyPlayer.
A screened, AI-trained assistant, a support team behind them, and the playbooks to run the work.
<1%
of applicants placed
Training
AI-trained before day one
Every KeyPlayer is screened from thousands of applicants and tested on real tasks. Those who make it through are trained in executive operations, your tools, and our AI workspace before they ever start.
- Real-task testing, not just interviews
- Trained on your tools and AI workspace
- Ongoing enablement, not one-and-done
For life
replacement guarantee
Infrastructure
A system behind the person
A KeyPlayer is never just a placement. They are matched to you on skills, personality, and work style, supported by a dedicated client success team, and backed by a lifetime replacement guarantee.
- Matched on skills, personality, and work style
- Dedicated client success team
- SOPs and knowledge that stay in your workspace
200+
AI agents included
AI Workspace
One assistant, the output of a team
Every KeyPlayer works inside an AI workspace built on your business, with a board of AI agents behind them. It is how one KeyPlayer does the work of three to five people.
- A board of AI agents: CMO, CRO, COO, CXO and more
- Built on your knowledge and workflows
- Task, outreach, support, and reporting agents on tap
200+
companies refined against
GTM Playbooks
Proven playbooks, not guesswork
For sales, marketing, and ops roles, your KeyPlayer runs the go-to-market playbooks we have refined across hundreds of businesses, so you get a proven system, not a blank page.
- Outreach and follow-up sequences
- Campaign and content frameworks
- Onboarding, retention, and reporting systems
Roles we place
Full-time talent that actually performs.
Every KeyPlayer is screened, AI-trained before day one, and backed by our client success team, across the roles that move a business.
An honest take
Where each one wins.
What Boldly does well
- Boldly’s EAs are U.S.- or Europe-based Boldly employees with 10 to 15 years of experience.
- You meet your EA before paying, a trained backup covers vacations, and you can change or cancel your plan any time.
- Boldly says clients stay four years on average with the same EA.
Choose Boldly if
You need a U.S.- or Europe-based EA, want only a few hours a week, or need multilingual or specialist support on demand.
Choose KeyPlayers if
You want a dedicated assistant for most of the week and a flat monthly price well below what the same hours cost on an hourly plan.
Questions
Boldly, answered.
How much does Boldly cost compared to KeyPlayers?
Boldly publishes hourly plans: $2,678 a month for 40 hours, $4,016 for 60, $5,355 for 80 and $6,694 for 100, with larger plans quoted on request. KeyPlayers is $2,397 a month for a full-time assistant, or $1,497 a month for 20 hours a week.
Is KeyPlayers a good Boldly alternative?
Yes, if you want more hours for your budget. A full-time KeyPlayer costs less than Boldly’s 40-hour plan. Boldly is the better fit if you need an assistant based in the U.S. or Europe.
Are Boldly assistants based in the U.S.?
Boldly says its EAs are U.S.-based Boldly employees, with Europe-based staff also available. KeyPlayers places remote assistants from the Philippines, Latin America and beyond.
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